Let Copilot write your marketing texts in Business Central: faster, smarter and more successful

By Dennis Cools, Technical Consultant, Dynamics4Business, June 26, 2025

Imagine this: you create a new article in Business Central, simply upload an image, and within minutes you do not only have an article with all the features, but also a professional marketing text - fully automatically generated by AI. Sounds like the future? Not with Copilot in Business Central!

From image to article - in a few clicks

With Business Central, you can now create an item in no time based on an image. Simply drag the image into the selection window or choose one from your computer and Copilot does the rest. The AI recognizes the product group – for example, “CHAIR” – and suggests connecting it directly to the right category.

Then you simply enter the relevant item characteristics and values, such as material, color or purpose of use. This data forms the basis for what happens next....

Let Copilot do the writing work

Drafting catchy marketing texts often takes more time than you'd like. Finding the right words, tone and structure requires attention and creativity. Why do it yourself?

With one click on the “Draft with Copilot” button, the AI automatically generates a complete marketing text. This text is completely tailored to the entered article characteristics, such as target audience, product details and tone of voice. Within seconds you will have a convincing text that is ready for use right away. This way you work faster, smarter and more consistently.


Whether you want a businesslike tone or an informal style - Copilot effortlessly adapts to your preferences. Just give a command like “make it more lighthearted” or “emphasize sustainability,” and Copilot instantly rewrites the text. You can have multiple versions generated and choose what best suits your target audience.

Instantly visible and adaptable

Once you’re satisfied with the generated text, it is automatically placed in the Fact Box of the article. You don’t have to do anything else – the marketing text is immediately ready in the right place on the article page.

Of course, you always retain full control: you can modify, expand or optimize the text at any time as you see fit. But most of the work is already taken out of your hands. The basics are in place, saving you not only time, but also effort.

Working smarter with AI

Copilot in Business Central takes both your product management and marketing activities to a higher and more professional level. You no longer have to write endless texts or waste time coming up with the right wording. You also no longer have to worry about a consistent tone or style in your communications - Copilot takes care of that for you.

You simply provide the input, such as product information or audience details, and Copilot automatically generates the matching content. Fast, efficient and completely tailored to your needs.

Ask about the possibilities with Copilot

Wondering how you can apply this smart solution within your organization and benefit immediately? Then don't wait any longer and contact us today.

We'd love to show you how AI-assisted marketing can speed up your processes, improve the quality of your communications and take the burden off your team. Discover for yourself the power of automated content creation and experience how simple and efficient it can be.

Contact us today and discover the power of AI-assisted marketing!

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